BeyondTiktok is Your global partner for innovative, multilingual TikTok production, advertising, commerce and influencer collaboration

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International Footprint and Production Innovation

Strategic Influencer Partnerships and Ad Excellence

Local Market

Local Account Services and project follow-up. Local Creative, influencers, talents (anchor,etc..) and video shooting.

China

Creative & Tiktok Studio : Video production, Livestreaming,

Philippines

Expertise team for creative, influencers, advertising, commerce.

20+

Years of working experience in social marketing

A senior leadership team

The values we live by

Confident Expertise

Demonstrating our ability through a portfolio of successful projects

Making informed, creative decisions based on solid expertise

Valuing our skills to build respectful, effective partnerships with clients

People first, always

We take care of our own

We value relationships, it is the foundation of our business

We are constructive not destructive

We give respect to earn it

Perpetual Learning

Continuously updating our skills and knowledge to stay ahead

Adapting our approach to align with the latest market trends and insights

Sharing knowledge within our team to enhance collective expertise and client outcome

Be an Owner

We put our hand up. At every level and in every role, we take ownership of our responsibilities

We are ambitious. Be open and look for new businesses.

We flag it. Trust your instincts. If something does not feel right, speak up.

Global Leadership team

Cyril Drouin

Cyril Drouin

Chief Executive Officer

CHINA / EUROPE / SINGAPORE

25 years in digital, advertising and commerce. Former CEO of Publicis Commerce & Performance Marketing China and North Asia.

Liyan Ye

Liyan Ye

General Manager

CHINA

20 years of marketing experience, working as CMO and CDO for Fortune Global 500 companies, with an MBA degree from Manchester Business School

Echo Peng

Echo Peng

Operations Director

CHINA

15 years experience as eCommerce and Digital director for Publicis China

Alan Rutherford

Alan Rutherford

Chief Media Officer

UK

Recognized one of the ten most influential media figures globally by the Financial Times

Local leadership team

Jenny Bai
USA
Stéphane Cloutour
France
Scott Muir
UK
Eike Faecks
Germany

Team Structure

  • Strategic Planning
  • Data
  • Creative
  • Design & Copy
  • Content
  • Production
  • Livestreaming
  • Influencers
  • Social
  • PR
  • Events
  • Media Planning
  • Media Buying
  • Analytics
  • Reporting